What can I do for you?
People aren’t stupid. When you get your copy wrong, they know.
They don’t engage, they don’t read more and they don’t take action. So long, dear customer.
My words are different. Full of personality. Triggering emotions. Making people do what you want.
Digital
Website copy
Transforming web page and banner tone of voice to wow your customers and build trust.
Product descriptions
Making even the dullest things you sell sound sexy as hell, by leading with the benefits.
Writing unignorable subject lines and deliciously crafted e-copy. Open-rates will rocket.
App copy
Guiding people through your app effortlessly, with clean and simple instructions.
Social media
Capturing attention with short and sweet posts and adverts across your social channels.
Video & radio scripts
Captivating your target market via corporate videos, TV adverts and radio spots.
Direct mail
Standing out head and shoulders above the other crap your customers get in the post.
Press adverts
Stopping people when they're flicking through newspapers, magazines or trade titles.
Posters & leaflets
Drawing a smile with cleverly crafted copy that snapshots your campaign or brand.
Catalogues & brochures
Presenting everything you sell and do in a way that compels people to take action.
Point of Sale material
Giving those little till wobblers even more chance of seizing your customers’ attention.
Newsletters & magazines
Keeping staff and customers interested in what you’re doing and keen to engage.
Branding
Business names
Thinking up a unique name for your new venture that’ll strike a chord with everyone.
Product names
Helping you launch a new product to market with an inspiring name people love.
Slogans & taglines
Summing up the essence of your brand or campaign in just three or four words.
Tone of voice
Shaping the way your brand speaks to your staff and customers. Consistency is key.
Brand guidelines
Putting together your brand bible to outline and protect your history, vision and values.
Campaign concepts
Devising new, exciting and creative ways to advertise your products and services.